Company Profile
Pervez Ahmed Securities Limited — A TREC Holder of Pakistan Stock Exchange Limited
About the Company
Pervez Ahmed Securities Limited (PASL) commenced operations in November 2005 as an unquoted investment company. The company was officially listed on the Karachi and Lahore Stock Exchange on April 25, 2007, and received regular listing status on June 21, 2007. The public offer in May 2007 received overwhelming investor response, being oversubscribed by more than 2.5 times.
Since inception, PASL has demonstrated strong performance in the financial markets with a consistent track record of growth, innovation, and reliability. As a licensed TREC Holder of Pakistan Stock Exchange Limited, PASL offers investment management, securities brokerage, underwriting, corporate finance, and research services.
Leadership Team
Mr. Pervez Ahmed
Chairman, D.S. Group & Chief Executive of PASL. Founder member of the Lahore Stock Exchange since 1970, and served as President in 1989. With over 35 years of experience in capital markets, he leads the company’s investment operations and strategic direction.
Mr. Ali Pervez Ahmed
Director, PASL. Graduate in Finance and Industrial Business from Georgetown University, USA. With expertise in marketing and capital markets, he has played a key role in expanding the group’s global presence and corporate research operations.
Mrs. Ayesha Ahmed Mansoor
Graduate from LUMS and co-founder of the renowned women’s fashion brand Mausummery Lawn. She contributes to PASL as a Portfolio Associate, blending creativity with strategic investment insight.
Mr. Hassan Ibrahim Ahmed
Graduate from Clark University, USA. Director of D.S. Group companies and PASL. He has vast experience in equity investments, textile manufacturing, and portfolio management.
Mr. Suleman Ahmed
Graduate from Royal Holloway College (University of London) with diplomas from LSE and University of Hertfordshire. He focuses on PASL’s Strategic Investment Division and chairs the Audit Committee of D.S. Industries Limited.
Mr. Muhammad Yousuf
Chief Financial Officer — MBA with over 10 years of experience in financial management, accounting, and corporate finance. Oversees all financial operations of the company.
Mr. Rizwan Atta
Company Secretary — MBA with more than 5 years of corporate secretarial experience, managing legal and compliance affairs for PASL and D.S. Group entities.
Who We Are
Pervez Ahmed Securities Limited is a leading investment company and brokerage firm in Pakistan. Listed on the Karachi Stock Exchange on April 25, 2007, PASL received an overwhelming investor response with the issue oversubscribed by 2.3 times. With a paid-up capital of Rs. 600 million and robust profitability, PASL continues to deliver value to shareholders and clients alike.
In its first financial year (June 30, 2007), PASL achieved a net profit of Rs. 140 million — an earnings growth of 3700% compared to the previous six months — resulting in an EPS of Rs. 4.3. Since its IPO, the company’s stock price has increased over 120%, reflecting investor confidence and market performance.
What We Do
PASL operates with a diverse range of investment and financial services designed to cater to institutional, corporate, and retail clients. Our core activities include:
Equity Investments
Investing in listed securities with a focus on value creation and market leadership.
Securities Brokerage
Facilitating the purchase and sale of shares on behalf of clients through the Pakistan Stock Exchange.
Underwriting
Supporting new capital issues and providing financial underwriting for emerging ventures.
Corporate Finance
Offering strategic advisory services for mergers, acquisitions, and financial restructuring.
Research
Delivering in-depth market research and analytical insights to guide client investment decisions.
Our Core Values
Trust
We believe in building long-term relationships with clients through transparency, integrity, and reliability.
Quality
Our commitment to excellence ensures that every service meets the highest professional standards.
Innovation
We continuously embrace innovation and technology to stay ahead in the dynamic financial sector.

